My Favourite Ready-to-Wear Collection this Season
Since studying design at Leeds University, Caroline Matthews has carved a name for her exquisite wedding design label 'Caroline Atelier' in both Ireland and the UK and this season the southern Ireland based designer launches her own ready-to-wear fashion line called 'Caroline Matthews'....join the already existing queue to pre-order some amazingly crafted pieces for your wardrobe!
What inspired you to begin designing?
I have wanted to be a designer all my life, I spent days with my head stuck inside Vogue, anything that was fashion related. My dad was in the clothing industry too so being around fabrics and trims has always been part of my life so i guess it was inevitable in the end.
Where did you study?
I studied in the UK at the Prestigious Leeds University which is renowned in the north for great fashion courses.
I have been designing all my life but Caroline Atelier which is my bridal label has been running for 7 years and my ready-to-wear fashion line called Caroline Matthews is hot off the production line and is going to launch officially this season.
Who are Caroline Atelier & Caroline Matthews clients?
Brides who come to us want something different than what is on the current market, I am known for our signature style backless dresses with bias skirts but also design bespoke dresses for any brides who have their own ideas... by the way, it is no more expensive than going to a boutique and ordering a dress, at least this way you get input into your dress. Buying from a designer means the fit will be absolutely perfect.
Describe your current collection and who it's aimed at
Our fashion line is aimed towards women who want to look stylish, edgy and on trend. The collection has very clean lines and is constructed to compliment women's body shapes. The first collection is a mix of Leather and crepe fabrics to give a sultry yet elegant look. Whilst the bridal is all about Hollywood glamour which i love!
What advice would you give to anyone thinking of starting a career in the fashion industry?
Learn Learn Learn… it is great to think that you can just go off on your own and start a fashion label but there is so much to learn from production to selling and to be a successful label be it in fashion or bridal, knowledge is key!!!
Bridal Website: www.caroline-atelier. Ready-to-wear website launching soon.
Facebook Page for Ready-to-Wear line: Caroline Matthews Design,
T: 087 7704341. The Studio is based at 7 South Mall, Cork, Ireland.